Social Will Be The Fastest-Growing Digital Advertising Channel Globally

While 2018 was a challenging year for global social media advertising amid the implementation of GDPR, privacy scandals, and brand safety concerns, Forrester forecasts that social will remain the fastest-growing digital advertising channel globally over the next five years. This growth will be driven by increasing revenue per user and will be fastest in Asia…

Telesat and the Government of Canada Join Forces to Tackle Canada’s Digital Divide

The Canadian satellite operator, Telesat announced this week that it has partnered with the Government of Canada in a mission to provide affordable high-speed Internet connectivity across rural and remote areas of Canada through the development of Telesat’s LEO Satellite Constellation. Close to 2.3 million households in Canada currently have no access to high-speed Internet,…

A 60% Rise Reported on Malware Designed to Harvest Consumers’ Digital Data, aka Password Stealers

A significant rise has been detected in the use of malware aimed at harvesting consumer data, known as password stealers. According to a report from the security firm Kaspersky, the number of consumers targeted by the password stealers rose from under 600,000 people in the first half of 2018 to over 940,000 during the same…

Know When To Up The Digital Table Stakes

Starbucks just decided to share its market-leading digital capabilities with a company called Brightloom. In return they get a seat on the Brightloom Board and a share in the company. Why did Starbucks make this move now? Is this part of a larger digital business strategy? The answer is yes, this is all part of…

Top 10 Most Successful Digital City Brands 2019

Dotzon presents the results of their “Digital City Brands 2019” study. In the third edition of “Digital City Brands” after 2017 and 2018, Dotzon analyzed which factors determine the successful use of Digital City Brands. The Digital City Brand mirrors the “Digitalness” of a city The Digital City Brand is the digital dimension of the…

Enjoy this blog? Please spread the word :)