Jargon Buster: Get to know Terminologies in Online Security, like Malware, Trojan and Virus

The online security ecosystem is a fascinating area of computing, though it does have its own share of jargon, which terminologies will appear to the non-techie individuals as mere gibberish. Such terminologies as spyware, adware, and malware can be really confusing, so it behooves us to break them down a bit, so that our non-techie…

Know When To Up The Digital Table Stakes

Starbucks just decided to share its market-leading digital capabilities with a company called Brightloom. In return they get a seat on the Brightloom Board and a share in the company. Why did Starbucks make this move now? Is this part of a larger digital business strategy? The answer is yes, this is all part of…

Enjoy this blog? Please spread the word :)